Why did some companies thrive during the Covid-19 pandemic while others struggled?

Keith Ferrazzi, founder of the consulting firm Ferrazzi Greenlight, surveyed more than 2,000 executives to learn how they changed their operations during the pandemic. The results show that some companies had already been cultivating a kind of extreme adaptability before the pandemic. That practice helped them come out on top.

In this episode, Ferrazzi outlines the concrete steps organizations can take to cultivate the resilience and agility to stay competitive in the post-Covid-19 world.

Key episode topics include: strategy, adaptive leadership, organizational transformation, collaboration and teams.

HBR On Strategy curates the best case studies and conversations with the world’s top business and management experts, to help you unlock new ways of doing business. New episodes every week.

• Listen to the full HBR IdeaCast episode: Why Some Companies Thrived During the Pandemic (2022)
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